When a business wants their website to be at the top of Google’s search results using search engine optimization, one of the most important steps in doing so is to put the website’s on-page SEO in order. This means nothing…
One of the most important factors in having our website rank high on Google’s organic results list is to have a well-functioning, Google-friendly website. This is called technical SEO (SEO = Search Engine Optimization). It’s definitely worth starting with search…
The Google AdWords development team has redesigned the placement of ads on the search page. The ads on the right are gone, and not only 3 but up to 4 ads can now appear in the top position.
During our Adwords management period in recent years, a large number of Adwords advertisers have asked us to review their campaign and make suggestions or advice on how to improve their performance. Below are some of the most common and…
The year 2012 fundamentally stirred the world of search engine optimization. The update, introduced by Google as the Penguin update, was intended to penalize “link fraud”. Before April 24, 2012, it was relatively easy and inexpensive to advance a website…
From the masses of internet users, it is difficult to select and target those who may be potential customers. On the other hand, those who have already visited our website have a good chance that they may be interested in…
Until now, the Google program created for non-profit organizations was only available abroad, but now it is also possible to use it in Hungary. The program is officially called Google Ad Grants and the bottom line is that nonprofits can…
Internet marketing can provide us with opportunities to measure effectiveness that do not exist in the world of offline advertising. In most cases, a landing page is used to measure the direct customer acquisition power of an online advertising space,…
In 2011, Google shook a significant portion of web pages with a new large-scale algorithm update. A lot of websites have lost their top position on Google’s search results list and with them the majority of their visitors. The algorithm…
When searching for a term in Google, we can regularly find that we can see not only the main page of the first page, but also certain menu items and subpages in the search engine list.
