Zerif supports a custom frontpage

Incomplete, blinking, blurred – rejected display images are not allowed

Google controls images for display ads more closely You may want to review the display ads, as we may have disapproved images or limited complete ads due to more rigorous reviews. According to the image policy, the following are not allowed: Images upside down or sideways, or images that do not occupy the entire area Read more about Incomplete, blinking, blurred – rejected display images are not allowed[…]

What are Domain Authority (DA) and Page Authority (PA) values?

Prior to 2016, one of the most commonly used metrics for search engine optimization was Pagerank. After Google hid the public Pagerank value, a new metric was needed that shows the SEO value of a website relatively realistically. This role is currently played by the DA (Domain Authority) and PA (Page Authority) values developed by Read more about What are Domain Authority (DA) and Page Authority (PA) values?[…]

Posted in SEO

Search Engine Optimization – Technical SEO

One of the most important factors in having our website rank high on Google’s organic results list is to have a well-functioning, Google-friendly website. This is called technical SEO (SEO = Search Engine Optimization). It’s definitely worth starting with search engine optimization, as the rest of our business will build on it. If we want Read more about Search Engine Optimization – Technical SEO[…]

Posted in SEO

7 Expensive Google Adwords Error

During our Adwords management period in recent years, a large number of Adwords advertisers have asked us to review their campaign and make suggestions or advice on how to improve their performance. Below are some of the most common and most expensive mistakes. […]

Google Penguin – what is it?

The year 2012 fundamentally stirred the world of search engine optimization. The update, introduced by Google as the Penguin update, was intended to penalize “link fraud”. Before April 24, 2012, it was relatively easy and inexpensive to advance a website to Google’s search results. […]

Posted in SEO

Remarketing, ie how to sell to our interested parties (again)?

From the masses of internet users, it is difficult to select and target those who may be potential customers. On the other hand, those who have already visited our website have a good chance that they may be interested in our service or the product we offer, so they can be made a good proportion of buyers and customers with proper marketing. That’s what remarketing is all about. […]

Free Google Adwords advertising for non-profits

Until now, the Google program created for non-profit organizations was only available abroad, but now it is also possible to use it in Hungary. The program is officially called Google Ad Grants and the bottom line is that nonprofits can apply for a $ 10,000 monthly advertising budget.

Conditions for application: […]